The Healthy Holiday Company has been successfully running holidays throughout Europe, North Africa and further afield since 2003.  During this time we have built up an extensive network of property partners (boutique hotels, large private residences, chic guesthouse etc.) and an unrivalled team of specialists (chefs, trainers, nutritionists, yoga teachers, massage therapists, hosts etc.).  Combined with our reputation for outstanding personal service, our marketing expertise and, of course, our reservations and accounting systems, the company is well placed to implement ‘white label’ holidays and mini-breaks for third parties.

What is ‘white label’?

It’s a mechanism whereby we handle all aspects of the travel / holiday business for a third party company that is not in the travel / holiday business but would like to extend it’s customer offering to include this.  So, we have a dedicated phone system, online communications and accounting facility that represents the third party brand as if it were actually them, and was based in their own offices.  To the customer, it looks, feels and sounds just like the company for which we are providing the white label service.

Our first white label enterprise was launched in April 2010 with one of the UK’s leading yoga companies.  We are providing them with a yoga holiday operation, branded under their name, which their existing and future customers can benefit from and enjoy.  In this instance, we remit a percentage of the gross operating profit to the yoga company and everyone is happy.

If you are interested in discussing a white label enterprise for your business, please telephone Simon Pardoe on 0845 458 0723 or email simon@thehealthyholidaycompany.com

Tags: brand extension, elastic brands, white label, white label holidays, white label tour operator

This entry was posted on Friday, December 3rd, 2010 at 5:54 pm and is filed under white label. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.